Overview
Text overlays are the fastest way to improve comprehension in product videos. Use text when viewers need a quick label, a key takeaway, or context before an action. [insert screenshot of the Overlays panel with a text element selected and typography controls visible]What you can do with text
- Add headings, subtitles, labels, and CTA callouts.
- Style text with font, size, weight, spacing, and alignment controls.
- Apply color, background, border, and shadow treatments.
- Animate text entry and control order relative to other overlays.
- Use partial formatting for emphasis inside a single text block.
Before you start
- Decide the exact message each text block should communicate.
- Keep text short enough to read at normal playback speed.
- Place text where it does not block key UI actions.
Steps
- Insert a text overlay in the target scene.
- Enter concise copy focused on one point.
- Set typography for hierarchy:
- larger, heavier style for primary message
- smaller style for supporting context
- Apply visual treatment (color/background) for contrast.
- Position text near the relevant on-screen action.
- Set animation timing so text appears when spoken or needed.
- Preview at full speed and simplify if it feels crowded.
Check your result
- Text is readable without pausing playback.
- Visual hierarchy clearly shows what is most important.
- Timing supports the narration instead of competing with it.